Our Sessions | Furlough

In this session Joe Casanova, Ophir Gadot and Sam Hebda take you through the steps of how market research can make your marketing strategy on point.

Find out what steps your eCommerce business should be taking right now to organize and execute on a holiday PPC campaign that drives traffic and purchases.

These stories came from Hrishikesh Pardeshi after growing his startup from $0 to $2M in revenue, and 400k visits per month in organic traffic. Read the newsletter to learn more about them.

In this Furlough Mastermind, Joe Casanova and Ophir Gadot take you through the six steps of setting up a basic eCommerce store.

In the ever-growing space of advertising, Google and Microsoft have recently released new updates to enable AI-run campaigns on their platforms. Check the newsletter to find out more about it.

Creating an excellent shopping experience for your customer will keep your business from going broke. Here are the 3 keys to keeping your customers happy and getting great reviews.

In this newsletter, we cover the email marketing strategy for 2021 on what to actually do as an email marketer when it comes to the iOS15 update.

Instagram always rolls out new features and updates, but missing out on them would be a bad call for your business. Here’s a list of the new Instagram updates and the reason you shouldn’t miss them.

In this session Joe Casanova and Ophir Gadot take the time to explain and simplify the 6 stages that a startup go through to come into fruition.

If you want to learn how to get easy, cost effective backlinks to rank your website better in Google search engine, then you should check out this article of Furlough Weekly Newsletter.

Good UI is critical for a good experience as a consumer. If you website isn’t easily navigated, your customers will become frustrated. Here are the essential UI principles you need, as told by our ultra creative community member and UX/UI designer, Darius.

The secret to keeping your subscribers happy is the Seinfeld Format. But what is it? In the newsletter Roslyn Fawns talks in detail about the ways of keeping your email list happy and makes them come back for more.

A call to action (CTA) is a term for anything that encourages your customer to take an immediate action. But if you don’t know the best practices to follow you’re in for a headache. One of our community managers, Ophir Gadot shared some insights on how to increase your conversions and bottom line. Read on for more.

Things are about to get a bit different from here on out for Furlough…
and we wanted to share a preview of our future with you, our inner circle!

Wasting time is like throwing money directly into the trash. As marketers working on multiple projects, it is in your best interest to utilize your time wisely. Reading this newsletter will help you to balance multiple projects without getting stressed out.

Google’s new title update has caused some headaches for the SEOs. Google has confirmed that their new system is producing titles that work better for documents overall, to describe what they are about, regardless of the particular query. Read on to know more about what’s going on with Google’s new updates.

Blockchain can be used for much more than just crypto. By using blockchain technology, store owners would be able to decentralize their stores and stack the odds in their favor. Read on to know the impact of blockchain on the future of ecommerce.

Word on the street is that marketers are on the verge of being able to use AI vocal analysis technology to receive in-depth insights on consumers. This way consumers will be profiled by their own unique speech patterns and tone of voice. Read on to learn more about this revolution.

SMS has an open rate of 98%. Your business, whether it’s e-commerce or SAAS, needs to jump headfirst into this high converting marketing avenue. Here are just a few of the advantages you will see from SMS marketing.

Link spam is the underhand tactic of posting promotional links that are out of context and detrimental to user experience. Luckily Google’s Link Spam update aims to combat this issue. Read on to learn about ways to get out of link spam struggles once and for all.

Copywriting is a key marketing skill. Jeremy Moser breaks down 5 copywriting tips that will increase clicks and conversions on your website, ads, emails, and more. Here are the ones that we found to be effective.

The amazing thing about social media is you don’t even need a budget to get exposure. The great thing about that is if you do have a budget, you can use it in a different and smarter way than you would a traditional advertising budget. Watch this video to learn how Gary Vee thinks about social media spending and what he values analytically vs traditional advertising.

TikTok has definitely claimed its spot as a prodigy amongst social media platform giants. But should you implement TikTok ads into your social media marketing strategy? Should your client be on TikTok? Do you have the budget for those types of ads?
Read on to find out the answer to these questions.

Internal linking strategies are a must if you want to capitalize on traffic. These strategies will push your content further up in search engines and keep customers on your site longer.

Using Urchin Tracking Module (otherwise known as UTM) is a great way to track the effectiveness of online campaigns across traffic sources. UTM works by tagging your URLs which allows you to understand how visitors interact with your website. Read on to learn how to use UTM Parameters effectively.

Want to grow your e-commerce sales using Facebook Ads? These are the strategies that you need to try…

If you are struggling to compose killer headlines that get people clicking, check out these 7 simple steps to writing click-worthy headlines.

Good advertising makes for business success. Here are 11 tips to writing an excellent ad for your company.

Are you looking to build your portfolio, online presence and build your credibility?

Become a writer at Furlough! You will be able to showcase your work on Furlough and control your profile information for potential clients to view.

Furough’s team is running full steam ahead since adopting the sprints up by operations last week.

Keeping things simple seems to always be one of the best strategy. But blockers are inevitable, so we actively encourage our community to speak about their blockers so we can all learn and overcome them together.

When it comes down to social media most people gravitate to the popular platforms but does that mean that most popular platform is the best option for your business or brand?

Twitter has huge potential to drive brand engagement. Here’s how you should increase your brand’s Twitter engagement with this 5 strategies.

Google may be the king of search engines. However, as a small business owner, you should diversify your campaign by adding Bing ads. Here’s 6 reason why you should pay more attention to Bing.

Your title is the first thing that readers see in Google or read at the top of your article which makes it of utmost importance for content marketing. Here’s the ultimate guide to writing SEO friendly headline to rank higher at Google.

Is affiliate marketing legit? Can I really make money in my sleep? Let’s debunk some of the most common affiliate marketing myths.

Jon Hinderliter is the Director of Marketing and Communications for University College at Washington University in St. Louis where he manages integrated marketing strategies to help adult learners experience the impact of earning a world-class education. With over a decade of experience in data-driven marketing, he has managed hundreds of digital marketing campaigns, websites, social media properties, and mobile apps.

When your website isn’t optimized for the best user experience, your customers fail to complete the customer journey map which is bad for business. This newsletter explains why you need to optimize your content according to your customer.

Jeffrey Friedland is CEO of US-based FC Global Strategies, a firm that provides advisory and consulting services to start-up, early-stage, growing, and middle market companies.
He is an author, speaker at conferences and events throughout North America, Europe and Asia, focusing primarily on entrepreneurship, corporate strategies, the global economy, and the medical, pharma, healthcare, technology, telecom, and cannabis industries.

With the improvement and use of AI in marketing, this question comes to mind: Will SEO be obsolete in the future? Here’s what John Muller has to say about it.

Joe Casanova is a serial entrepreneur born & raised in Miami, FL. He founded Furlough in 2016 with the goal of bringing influencers, brands, and fans together. He has now focused his efforts on disrupting the guru economy in the marketing industry.

Andrew Lopez is a Daily Show Producer of Elevated Shorts which runs on LinkedIn and works as a vessel to connect individuals with each other and to their audience. He interviews entrepreneurs & small business owners with the goal of creating a platform where others can share their voice and make an impact.

Did you know that there’s a free tool which analyzes and scores your blog post titles?

Use this headline analyzer to create showstopping headlines.

Wondering how to rand videos in YouTube and Google? In this newsletter we show you step-by-step how to execute a YouTube SEO Plan.

Learn the steps you need to undertake to plan an effective newsletter strategy. Find out the top tips on building your email marketing campaigns.

You don’t need to be an expert in copywriting to write a great Facebook ad copy. You just need to know the 3 mistakes brands make and how to avoid them. Read on to learn more.