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What is Conversion Rate Optimization (CRO) and Why Should You Care? | Furlough Mastermind

In this session your hosts: Joe Casanova and Ophir Godot talk about what is CRO (Conversion Rate Optimization) and why your company should care about it.

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An Overview on All Paid Advertising Channels | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot and Roslyn Fawns talk about an overview on all the paid advertising channels.

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All the Email Automations you need for eCommerce | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot, Roslyn Fawns and Kingsley Osei-Abrah explain all the email automations you need to have great campaigns for your eCommerce.

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How to Craft your Brand Messaging | Furlough Mastermind

In this session Joe Casanova, Ophir Gadot and Bogdan Popa take you through the steps of how to craft an unforgettable brand messaging. 

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How to Start an Effective Content Marketing program from Scratch | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot take the time to teach you how to start an effective content marketing program from scratch.

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How User Experience UX & QA is a Company Effort and not an Individual Effort | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot explain how UX & QA is a company effort and not an individual one.

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How To Send Cold Emails That Convert | Furlough Weekly

People don’t like to be sold by someone who they don’t know. So, what is the angle you can take to stand out from the rest of the majority? Read this newsletter to find the answer.

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How Market Research Makes your Marketing Strategy on Point | Furlough Mastermind

In this session Joe Casanova, Ophir Gadot and Sam Hebda take you through the steps of how market research can make your marketing strategy on point.

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Best Practices For Your Holiday PPC Campaigns | Furlough Weekly

Find out what steps your eCommerce business should be taking right now to organize and execute on a holiday PPC campaign that drives traffic and purchases.

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$2M SEO Lessons | Furlough Weekly

These stories came from Hrishikesh Pardeshi after growing his startup from $0 to $2M in revenue, and 400k visits per month in organic traffic. Read the newsletter to learn more about them.

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How to Set up a Basic eCommerce Store | Furlough Mastermind

In this Furlough Mastermind, Joe Casanova and Ophir Gadot take you through the six steps of setting up a basic eCommerce store.

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Everything You Should Know About AI Campaigns | Furlough Weekly

In the ever-growing space of advertising, Google and Microsoft have recently released new updates to enable AI-run campaigns on their platforms. Check the newsletter to find out more about it.

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3 Keys to Having Great Customer Reviews | Furlough Weekly

Creating an excellent shopping experience for your customer will keep your business from going broke. Here are the 3 keys to keeping your customers happy and getting great reviews.

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How You Can Beat The IOS 15 Update | Furlough Weekly

In this newsletter, we cover the email marketing strategy for 2021 on what to actually do as an email marketer when it comes to the iOS15 update.

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The New Instagram Updates You Shouldn’t Miss | Furlough Weekly

Instagram always rolls out new features and updates, but missing out on them would be a bad call for your business. Here’s a list of the new Instagram updates and the reason you shouldn’t miss them.

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6 Life Cycle Stages of a Startup | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot take the time to explain and simplify the 6 stages that a startup go through to come into fruition.

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Easy Ways To Get Backlinks | Furlough Weekly

If you want to learn how to get easy, cost effective backlinks to rank your website better in Google search engine, then you should check out this article of Furlough Weekly Newsletter.

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5 Essential UX Principles | Furlough Weekly

Good UI is critical for a good experience as a consumer. If you website isn’t easily navigated, your customers will become frustrated. Here are the essential UI principles you need, as told by our ultra creative community member and UX/UI designer, Darius.

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How to Make Your Email List Happy | Furlough Weekly

The secret to keeping your subscribers happy is the Seinfeld Format. But what is it? In the newsletter Roslyn Fawns talks in detail about the ways of keeping your email list happy and makes them come back for more.

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Create Call To Actions That Actually Convert | Furlough Weekly

A call to action (CTA) is a term for anything that encourages your customer to take an immediate action. But if you don’t know the best practices to follow you’re in for a headache. One of our community managers, Ophir Gadot shared some insights on how to increase your conversions and bottom line. Read on for more.