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What is Conversion Rate Optimization (CRO) and Why Should You Care? | Furlough Mastermind

In this session your hosts: Joe Casanova and Ophir Godot talk about what is CRO (Conversion Rate Optimization) and why your company should care about it.

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An Overview on All Paid Advertising Channels | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot and Roslyn Fawns talk about an overview on all the paid advertising channels.

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All the Email Automations you need for eCommerce | Furlough Mastermind

In this session, Joe Casanova, Ophir Gadot, Roslyn Fawns and Kingsley Osei-Abrah explain all the email automations you need to have great campaigns for your eCommerce.

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How to Craft your Brand Messaging | Furlough Mastermind

In this session Joe Casanova, Ophir Gadot and Bogdan Popa take you through the steps of how to craft an unforgettable brand messaging. 

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How to Start an Effective Content Marketing program from Scratch | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot take the time to teach you how to start an effective content marketing program from scratch.

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How User Experience UX & QA is a Company Effort and not an Individual Effort | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot explain how UX & QA is a company effort and not an individual one.

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How Market Research Makes your Marketing Strategy on Point | Furlough Mastermind

In this session Joe Casanova, Ophir Gadot and Sam Hebda take you through the steps of how market research can make your marketing strategy on point.

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How to Set up a Basic eCommerce Store | Furlough Mastermind

In this Furlough Mastermind, Joe Casanova and Ophir Gadot take you through the six steps of setting up a basic eCommerce store.

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6 Life Cycle Stages of a Startup | Furlough Mastermind

In this session Joe Casanova and Ophir Gadot take the time to explain and simplify the 6 stages that a startup go through to come into fruition.

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Furlough Mastermind with Jon Hinderliter, The author of Death of Content as King

Jon Hinderliter is the Director of Marketing and Communications for University College at Washington University in St. Louis where he manages integrated marketing strategies to help adult learners experience the impact of earning a world-class education. With over a decade of experience in data-driven marketing, he has managed hundreds of digital marketing campaigns, websites, social media properties, and mobile apps.

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Furlough Mastermind Session with Special Guest Andrew Lopez of Elevated Shorts on LinkedIn

Andrew Lopez is a Daily Show Producer of Elevated Shorts which runs on LinkedIn and works as a vessel to connect individuals with each other and to their audience. He interviews entrepreneurs & small business owners with the goal of creating a platform where others can share their voice and make an impact.