Social media is taking the world by storm, and most people are trying to be influencers. Well, the benefits of being one are attractive since it is an opportunity to get away from the daily jobs that people have always had to do. All the lavish trips, free products and public exposure are things that many would die for but being one is not that easy. People are watching what you wear, and your sense of fashion should be appealing to many. It is easy to look at an influencer’s Instagram profile and imagine that they are living the perfect life, but there is a lot of work that is done behind the scenes for you to get this impression.

Fashion is a particularly tricky area since it is mostly based on opinion and what people think rather than facts. Here are some tips to get it right fashion-wise on social media;

Research

Try and find out what people are wearing. Well, it is a no brainer that people wear all kinds of things but look at the top fashion influencers that inspire you. Look at the celebrities that have a keen sense of fashion and follow up on what they are putting on. This will give you an idea of what is trending and the different apparels that go with specific styles of photography. Establish what you like and find out how it can be blended with your immediate environment and accessories, among others. The bottom line is to strike a balance between all these things for you to dress comfortably, look good, stay trendy and take lovely photos. It is tough but possible. Once you get the knack of it, it becomes easier.

Invest In A Good Camera

You can dress correctly, but if you cannot take the right shot, no one will be wowed by your outfit. You will need a great camera with mad photography skills to get the best images of your look. A good camera will elevate a basic outfit and make it look picturesque. The same cannot be said for a lousy camera capturing a good outfit. Luckily, modern phones have decent cameras, and with the right skills, you should be capturing beautiful photos for your page. 

When taking pictures, remember to capture more than you will need. It is easy to get carried away when capturing images, but when you upload them to your computer for editing, you could find that they are not right. Take many photos, in different locations, angles and lighting so that you have a wide variety to choose from.

Niche down

If you want to stand out as a fashion enthusiast on social media, it might be necessary to spot a super niche and try to dominate it. The sad truth is that back then, being a fashion influencer was about sharing your personal style to the world. You did not need high-resolution pictures, trendy outfits and the best accessories to stand out. If your unique style was good enough, people will follow you. However, this space became too crowded, and people started to step up their game and invest more in the best commodities in the fashion industry. This way, you will need to be unique in this age by finding a specific niche that is unique and interesting in some way. A good example is a 100 day of pink or a full year of no shopping among others.

Being a fashion influencer is challenging but never give up. Not everyone can get millions of followers and focus on building a community of people who are interested in what you are posting and keep them engaged at all times.